SprintX is an Italian Startup Accelerator managing a wide range of startups across sectors helping validate and launch a business from scratch.
Client
SprintX (Bari, Italy)
Year
2023
Services
Training
Paid Social
A/B Testing
Results
+10h training delivered. 3 Modules
SprintX approached me to design a custom growth marketing training programme for MoodWood, an Italian B2C eCommerce startup.
01. Analytics
The first sessions covered the measurements tools in a privacy world. How Google Analytics 4 works? How to measure conversions with Meta Ads and Google Tag Manager?
02. Performance Marketing
I showed how to setup full-funnel campaigns on Meta Ads and how to optmise the ads for eCommerce.
03. Experiments
How to scale performance campaigns? How to run A/B testing and find winning audiences and ads?