Accelerate Your Startup Growth
Accelerate Your Startup Growth
This is Nico Rubino: +10 years of experience in Growth Marketing for B2C Startups.
I have worked for the most innovative brands in the world
Creative growth marketing fueled by data science for B2C Startups.
Industry Expertise
Experience working for top brands in Education, EdTech, Digital Health and HealthTech.
SaaS & DTC
10+ years of experience for tech Startups and media agencies for DTC & SaaS brands.
WHAT PROBLEMS I SOLVE
Achieve sustainable growth by predicting customer revenue with Python
I do what I love
Proven track record in growth marketing for tech startups
Iterative approach specifically designed for startups with user research, A/B tests and econometrics models in python.
What some of my past employers loved about me
Dr. P. O’Reilly
I directed a postgraduate programme in innovation at University College Cork that Nico attended. He demonstrated an outstanding ability to work creatively, both individually and collaboratively, through applying leading-edge design thinking tools and evaluation techniques. During the programme, he designed an experimentation platform that brings a fresh perspective to the work of growth marketers.
C. Gangadeen
I asked Nico to design a new growth framework to increase leads and revenue for our SaaS. Also, he delivered training on Pay-Per-Click which was very useful.
M. Teichert
Nico particularly excelled on the performance marketing optimisation side where he had clear, actionable suggestions on running new experiments to lower the CPA and his experience in the field clearly became apparent.
F. Palumbo
Nico is very harmonious to work with. He achieved great performance by providing outstanding results advising Facebook advertisers on tactics and strategies.
Methodology
The D.A.E.G.P. Process™ helped startups increase revenue by +200% MoM.
A customer-centred framework with design thinking at its core. Through A/B tests I scale or kill the hypothesis. Then, I measure the success of campaigns with pandas in Python to predict customer revenue growth.
Data Science
Python: Predictive Growth Marketing
I use pandas libraries in Python to build predictive marketing strategies for predicting Customer Lifetime Value and ROAS. I use regression analysis, k-models, segmentations and Marketing Mix Modelling. Click here for more.
6 good reasons you should work with me
01. Data Science
Enhancing your campaigns with predictive econometrics models (ie. Marketing Mix Modeling) aiming to increase the ROI of your advertising.
02. Industry Expert
I specialise in Education, Digital Health and eCommerce contributing to the success of leading brands in these fields like Bayer, IESE.
03. Collaboration
I will meet your expectations and I will be delighted to clarify the most straightforward or complex topic.
04. Creativity
Engage with a creative freelancer for expertise in innovation and design sprints.
05. Startup Expertise
7+ years of experience working with both early-stage startups and post-market fit companies providing execution and mentoring.
06. 100% Customer Satisfaction
Excellent performance achieved working in last 10 years for the most innovative companies.
Education & Certifications
Improvement inspires me and is part of my story. My growth mindset comes from a very humble background where my parents taught me the value of hard work. Learning new skills every day is part of my DNA.
Nico Rubino: Growth Marketer
I’ve helped EdTech, Health, eCommerce startups succeed through customer-centric growth marketing strategies.