Accelerate Your Startup Growth
Accelerate Your Startup Growth
I help Edtech startups and Edu Organisation scale through predictive analytics for revenue generation.
I have worked for the most innovative brands in the industry
Creative growth marketing fueled by data science for startups.
Education Expertise
Experienced in working with L&D startups, SaaS companies, a STEM academy, and managing paid media campaigns for IESE Business School.
12+ Year’s Experience
I bring deep multichannel expertise from global agencies, multi-vertical startups, and corporations across Europe.
WHAT PROBLEMS I SOLVE?
Predict which channels deliver higher-value at lower CAC
I do what I love
Proven track record in growth marketing for tech startups
Analytical multichannel approach specifically designed for educational startups.
What some of my past employers loved about me
Dr. P. O’Reilly
I directed a postgraduate programme in innovation at University College Cork that Nico attended. He demonstrated an outstanding ability to work creatively, both individually and collaboratively, through applying leading-edge design thinking tools and evaluation techniques. During the programme, he designed an experimentation platform that brings a fresh perspective to the work of growth marketers.
C. Gangadeen
I asked Nico to design a new growth framework to increase leads and revenue for our SaaS. Also, he delivered training on Pay-Per-Click which was very useful.
M. Teichert
Nico particularly excelled on the performance marketing optimisation side where he had clear, actionable suggestions on running new experiments to lower the CPA and his experience in the field clearly became apparent.
F. Palumbo
Nico is very harmonious to work with. He achieved great performance by providing outstanding results advising Facebook advertisers on tactics and strategies.
Process
D.A.E.G.P. The CAC-reduction framework I use for startups
A customer-centred framework with design thinking at its core. Through A/B tests I scale or kill the hypothesis. Then, I measure the success of campaigns with pandas in Python to predict customer revenue growth.
Data Science
Python: Predictive Growth Marketing
I use pandas libraries in Python to build predictive marketing strategies for predicting Customer Lifetime Value and ROAS. I use regression analysis, k-models, segmentations and Marketing Mix Modelling. Click here for more.
6 good reasons you should work with me
01. Predict Growth
Enhance your campaigns with predictive models: ie. Churn prediction, LTV, KMeans, aiming to reduce CAC and boost ROI of your business.
02. Industry Expert
I’m passionate about working with educational startups, universities, and L&D organizations, leveraging my experience and insights as the founder of Clelia Rubino Academy, a STEM-focused initiative
03. Collaboration
I will meet your expectations and I will be delighted to clarify the most straightforward or complex topic.
04. Creativity
Engage with a creative freelancer for expertise in innovation and design sprints.
05. Startup Expertise
7+ years of experience working with both early-stage startups and post-market fit companies providing execution and mentoring.
06. 100% Customer Satisfaction
Excellent performance achieved working in last 10 years for the most innovative companies.
Education & Certifications
Improvement inspires me and is part of my story. My growth mindset comes from a very humble background where my parents taught me the value of hard work. Learning new skills every day is part of my DNA.
Nico Rubino: Growth Marketer
I help EdTech, Education and Digital Health startups succeed through customer-centric growth marketing strategies.
Nico Rubino: Growth Marketer
I help EdTech, Education and Digital Health startups succeed through customer-centric growth marketing strategies.