Monthly Archives :

October 2020

seo create sitemap

How to Create a Sitemap in WordPress?

    Whether you’re a launching your personal blog or structuring a more professional website in WordPress, you might looking for guidance to get helpful tips to create a new XML Sitemap for SEO.   After having published your website, you will want to make sure that the site will be properly crawled and indexed…

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Blog Nicola Rubino

8 Tips To Write Better Copy

  Startups, digital agencies or companies communicate with a number of stakeholders in a wide range of ways. Indeed, organizations are made up of people, and those people have relationships continuously with other people, such as customers, employees or investors. After all, marketing can be defined as "the activity and processes for creating, communicating, delivering…

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brand positioning

What is Brand Positioning? Explained In 100 Words.

  If you’re a beginner marketer or founder, you’ve probably heard about the concept of brand positioning. If you're eager to learn more about this topic, this new blog post aims to help people like you to answer shorty the following question "What is Brand positioning"?  ?   The concept of Brand Positioning come from…

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Affiliate Marketing

What is Affiliate Marketing? Explained In 100 Words.

  Are you wondering "What is Affiliate Marketing?" If so, you are in the right place! ?   Affiliate Marketing is the process through which a person (affiliate) promote other brand’s products earning a commission if other users actually end up buying the item promoted by the affiliate. This is a type of performance-based marketing…

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startup budget marketing

Startup Marketing Budget. 3 Tips To Allocate Your Budget.

  Whether you’re a bootstrapped startup or a venture-backed company, as you grow, you might be asking yourself if there are ways to minimize marketing expenses and optimize runway. One of the biggest challenges companies face is the marketing process in terms of strategy and acquistion of new customers. After all, the official cause of…

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nico rubino growth strategies

5 Effective Growth Marketing Strategies for Startups

  Are you a Co-Founder or a Growth Marketing Manager? If so, this article may be of interest to you! As you might know, running a startup is not an easy job. It requires a number of different skills and experience on the field. One of the keys to making your startup stand apart from the hundreds of…

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Nico Rubino Facebook Ads

How to Structure Facebook Ad Campaigns

  Running successfull campaigns on Facebook might be complex, especially for beginners. Competition in the auction is on the rise and players in the industry are more savvy compared to a few years ago. As a consequence the CPM or CPC may increase getting harder to reach profitable results in some countries and industries. Higher…

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